Collage of pregnant women posing in various outfits, indoors and outdoors.

I Didn't Take a Single Maternity Photo. Here's What I Created So You Don't Make the Same Mistake.

Hey, I'm Karo!
Founder of Averora

A woman sketches a clothing design in a notebook at a desk with a laptop and fabric swatches.

And when I was pregnant I faced an issue that I believe more than 10% of pregnant women silently struggle with...


Apron belly!


Yes I believe no one really speaks about it and how it affects us mentally


Me personally?

🔺 It left me feeling so unattractive


🔺I didn't take any bump photos, not maternity photos, not even newborn photos


🔺I just felt sometimes like my friends and family will look at me and think I look bigger not pregnant

I know this sound silly, but it just made my pregnancy harder on my mind than it should be

And social media?


every time I opened Instagram, every pregnancy account, every "bump update"


They all had these perfect round bellies.


it honestly made me feel like something is wrong with me...

I knew how isolating it felt. And I knew I wasn't the only one.


So I started really paying attention:


Reading forums


Talking to other moms


Looking at reviews.


And I kept seeing the same thing over and over:

That's when I realized, thousands of women are dealing with this exact same thing.


But everything out there was either regular shapewear that wasn't made for pregnancy


Belly bands that didn't do anything


Or "Maternity shapewear" that squeezed the hell out of me and made me feel so uncomfortable and almost worried about my Little one

So...

I created what I wished I had for my own baby shower!

Something that shapes without squeezing


Supports your bump and back with feeling tight


Gently hugs your bump into that cute, rounded look


that classic pregnancy silhouette


Something I called

Trueshape

A pregnant woman in profile holds her belly while wearing maternity support shorts and raising one leg.

It's not magic

Let me tell you how it works

It's Designed with Flexlift™ Tech

An Innovative patent awaiting technology combining targeted support zones to the lower bump area and back


To ensure you get the right mix of shaping and support

Feels Like Wearing Nothing

Made with ultra-soft, breathable fabric, you will forget you have it on

STAYS PUT, WON’T ROLL

After struggling with normal shapewear I knew I had to make sure this one stays put and dosen't keep rolling

A circular icon with two inward-facing arrows on the sides.

The eco choice

Keeps you in your clothes longer

But don't just take my word for it

When I saw my DMs filled with photos.


Maternity shoots. Baby shower selfies. Women in fitted dresses they'd been too scared to wear


Finally showing their bump to the world instead of hiding it


That's when I knew I had something special

If You're Currently Struggling Like I Did...

Give trueshape a try


I'm confident you'll love it because Thousands of moms already do


But if you don't? I want to give you every penny back.


Because this isn't about the money. I started Averora because I didn't want anyone else to feel the regret I felt.


You deserve to feel supported. Confident. Beautiful.
Especially while creating a miracle.


With love,

Grab your TrueShape

I'm currently running a limited time Valentine offer: get 3 TrueShapes for $49.99. If it doesn’t fit or you don’t love it, The 30-Day Fit Guarantee has you covered.

Claim Your Offer

Averora delivers what traditional shapewear makers can't: pregnancy-safe support that works all day.”

'Mother & Baby logo in black text with stylized baby icon.'

Moms Love It for a Reason

See Why Moms Trust TrueShape

What Makes Averora Special?

Pregnancy-Safe Design

Breathability

Anti-Chafing Protection

Bump Support

Completly Seamless

Usable Postpartum

Other brands

Experience
Unmatched Confidence

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Invisible under bodycon

Made to smooth lines and uneven curves, But you will forget you have it on

No more thigh chafing

Wear your favorite dress without worrying about starting a fire between your thighs

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Daylong-Comfort

12+ hour comfort with breathable fabric that moves and grows with your changing body

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Pregnancy to postpartum

Safe gentle support during pregnancy that transitions to recovery assistance after birth

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@AveroraCo

@AveroraCo

A person takes a mirror selfie in a living room, showcasing their pregnancy.Person taking a mirror selfie, holding a phone and wearing a beige outfit.Pregnant woman in a blue dress stands by a decorated easel and potted plants.Person in blue top and beige shorts poses outdoors by a brick wall.Pregnant woman in white top and black shorts standing indoors near a plant.Pregnant woman in striped dress smiling and holding her belly in a bedroom.
A person takes a mirror selfie in a living room, showcasing their pregnancy.Person taking a mirror selfie, holding a phone and wearing a beige outfit.Pregnant woman in a blue dress stands by a decorated easel and potted plants.Person in blue top and beige shorts poses outdoors by a brick wall.Pregnant woman in white top and black shorts standing indoors near a plant.Pregnant woman in striped dress smiling and holding her belly in a bedroom.